SMTOWN

TAEYEON has proved herself to be the best selling digital artist who never lets down listeners by attracting global interest and popularity.Her achievements include sweeping #1 ranking with her first mini album, ‘I’, on various domestic and overseas charts including domestic digital musicand album charts, iTunes Albums Chart, and U.S. Billboard World Albums Chart. Not only that, she has also swept #1 ranking on digital music charts with every song she released through S.M.ENTERTAINMENT’sdigital music channel ‘STATION’ including ‘Rain’ and CM song ‘The Blue Night Of Jeju Island’. Thus, due to her dazzling achievements, all eyes and ears are drawn to the new songs that TAEYEON will be presenting.

‘Why’, Title Song in an Eccentric Genre by LND Noise, Combining R&B and EDM!

‘Why’, the title song that combines R&B and EDM styles, is a tropical house style trendy pop song reflecting current worldwide music trend. It is drawing more attention to the participation of the top producing team, LDN Noise, in the composition process. Also, TAEYEON’s uniquely bright and refreshing vocals is added to the excellent composition to announce the birth of the new hit song that is to conquer the pop music world this summer.

The lyrics captivate listeners as the song questions ‘Why’ to individuals who are hesitating to leave when they truly wish to escape their tedious daily lives. The lyrics thus convey a hope for relatable listeners to take a break from exhausting daily routines and recharge the body and soul with a short trip.

The pre-released song of this album, ‘Starlight’, is a duet song styled with medium tempo groove. It is becoming more noticed for the featuring of the famous artist, DEAN. Similarly, ‘Up & Down’, a powerful dance song with a pleasant brass sound, was made more special with the featuring of GIRLS’ GENERATION’s member, HYOYEON.

The album also includes the medium tempo funky pop song ‘Fashion’, which wasinfluenced by disco and house music, ‘Hands on Me’, a new style pop song that displays unique chord progressions. ‘Good Thing’, an exciting pop dance song that brings back the retro pop of the 1980’s, and a ‘Night’, ratchet style pop R&B song that utilizes a refined beat and impressive electric piano. All seven songs in contrasting genres will provide a chance for listeners to experience the broad music styles of TAEYEON.

TAEYEON will be holding her first solo concert titled, ‘TAEYEON, Butterfly Kiss’, with the release of her second solo album, ‘Why’, at the Olympic Hall of Seoul Olympic Park between July 9th~10th and Busan KBS Hall between August 6th~7th. Fans have rising expectations for the new styles that she will be presenting and impressions that she will be making through the new album and performance.